Polygraf AI has officially joined C2PA (Coalition for Content Provenance and Authenticity) as a contributing member. By joining this global effort, Polygraf joins with other industry leaders like dobe, BBC, Intel, Microsoft, Google, Publicis Groupe, Sony, and OpenAI to strengthen its commitment towards increased transparency and ethics in AI systems.

C2PA seeks to reduce the prevalence of misinformation online by developing technical standards that trace the origin and manipulation of digital content. Polygraf will contribute to developing open standards for verifying the source and integrity of digital media, and addressing transparency, privacy and Compliance Risks related to AI depolyments by organizations.